亚马逊卖家如果想在“珠宝首饰”分类中销售商品,需要注意哪些,(下)卖家须知:亚马逊物流轻小商品计划条款
amazon卖家假如想在“珠宝首饰”分类中市场销售商品,必须留意什么,(下)卖家注意事项:亚马逊物流轻小商品计划条文引言
amazon卖家假如想在“珠宝首饰”分类中市场销售商品,必须留意什么?(下):珠宝首饰商品品质规定全部商品都一定是新一代的。不可在珠宝首饰分类下市场销售二手商品。大家不允许市场销售二手或老古董珠宝首饰。全部商品务必合乎amazon的珠宝首饰品质保证规范。大家的原材料规格型号遵循珠宝首饰领域的美国贸卖家注意事项:亚马逊物流轻小商品计划条文这种条文和标准是对《亚马逊服务商业解决方案协议》的填补,让您参加亚马逊物流轻小商品计划(“计划”)时有据可依。
amazon卖家假如想在“珠宝首饰”分类中市场销售商品,必须留意什么?(下)
珠宝首饰
商品品质规定
全部商品都一定是新一代的。不可在珠宝首饰分类下市场销售二手商品。大家不允许市场销售二手或老古董珠宝首饰。
全部商品务必合乎amazon的珠宝首饰品质保证规范。大家的原材料规格型号遵循珠宝首饰领域的美国联邦贸易委员会 (FTC) 指引。卖家务必保证全部商品均合乎这2套规范。
卖家务必执行质量管理和测试步骤。
全部商品务必合乎北美地区商品检测标准。相关其他信息,客户程序大家的日用品安委会指引协助网页页面。
商品公布规定
卖家在amazon上售卖的一切商品都需要合乎amazon商品公布规范。
卖家务必依据卖家服务平台商品公布指引,适当精确地对其商品开展分类。
卖家递交的商品名字、关键点和商品叙述务必清晰准确无误,并有利于顾客掌握商品。
卖家务必学习并掌握amazon的珠宝首饰品质保证规范、FTC 指引贵重金属标识修正案(对于营销推广珠宝首饰商品)和高級珠宝首饰公布提醒。除此之外,卖家务必依据此指引公布商品。
珠宝首饰商品信息内容务必合乎珠宝首饰设计风格指引。
卖家不可公布目前的珠宝首饰商品,除非是此商品归属于某类核心珠宝首饰知名品牌。卖家务必为其市场销售的每一件珠宝首饰商品建立一条新商品信息内容;amazon不允许这种商品与目前 ASIN 或别的卖家建立的商品宝贝详情脸相配对。amazon可追究其合拼同样商品。
来源于知核心珠宝首饰知名品牌的珠宝首饰商品务必应用生产商的官方网品牌名称和生产商公布的 UPC 开展公布。不允许应用品牌名称组合。来源于一些核心珠宝首饰知名品牌的商品必须应用 UPC,大家也提议别的知名品牌商品应用 UPC。假如市场销售的知名品牌商品沒有给予合理的生产商 UPC,则卖家应向知名品牌使用者/生产商索取 UPC。了解怎样为您的商品加上 UPC、EAN 和 ISBN。
生产制造自主品牌商品的卖家可申请办理amazon商标注册。
除非是商品的确来源于该知名品牌,不然商标logo品牌名称不可用以一切商品数据字段(包含【品牌名称】、【商品名字】、【关键点】、【商品叙述】、【关键字】或【搜索关键词】)。一切不合理应用品牌名称的商品将被严禁。下列是一些不可抗力事件:
假如商品是应用知名品牌构件(比如 SwarovskiTM紫水晶)制做的,您可以在商品名字、关键点和商品叙述中标明此知名品牌。但您不可在商品的【品牌名称】特性中包括此构件的知名品牌,也不可暗示着该商品从而知名品牌生产制造。
假如商品与某知名品牌商品兼容或合适某知名品牌商品,您可以在关键点或商品叙述中谈及此知名品牌。比如,“此装饰品合适 PandoraTM知名品牌镯子”或“该充电电池兼容 RinglyTM智能化珠宝首饰。”切勿在【商品名字】、【品牌名称】、【搜索关键词】或别的 ASIN 特性中包括兼容的品牌名称。
通用性商品或沒有品牌名称的商品可应用“无知名品牌”或“通用性”做为品牌名称。
顾客务必仅根据亚马逊平台就能成功提交订单和选购商品的全部流程。必须顾客与卖家沟通交流订制信息内容的订制商品可以应用amazon订制计划开展公布,该计划适用卖家给予订制和人性化商品。
全部商品信息内容数据信息、內容和照片务必合适任何年龄层,而且适用大家的世界小区。商品数据信息和照片不可叙述或包括赤身裸体(包含一丝不挂的人体模型)或情色、色情或低俗内容。
商品数据信息规定
全部珠宝首饰商品的商品信息内容数据信息务必合乎珠宝首饰分类的特殊规范。
相关详尽具体指导,客户程序珠宝首饰商品数据信息指引网页页面。卖家应保障全部珠宝首饰商品的商品数据信息均合乎该网页页面叙述的全部规范。
仅有得到审批的卖家才可以在亚马逊平台市场销售高級珠宝首饰。未获批市场销售由高級珠宝首饰材料制作的商品的卖家不可在amazon上市场销售这种商品。
假如您想申请办理在amazon上市场销售高級珠宝首饰,而且达到上边“卖家最少规定”一部分中列述的规定,那麼请根据下列流程开展申请办理。
登陆您的卖家帐户。
在【库存量】下,点一下【加上新商品】。
检索一件目前的高級珠宝首饰商品,随后点一下【要求准许】。
填好申请办理并递交。
全部申请办理市场销售高級珠宝首饰的卖家务必交纳一笔不能退回的申请办理花费。相关其他信息,客户程序高級珠宝首饰的协议和标准。
留意:申请办理市场销售时尚潮流珠宝首饰则不用交费。
根据高級珠宝首饰市场销售审核后,您就可以为每一件商品(含高級珠宝首饰材料)建立宝贝详情面。
珠宝首饰分类连接点分派
amazon上售卖的珠宝首饰分类普遍,包含由各种各样差异材料制造而成的商品,其价钱从几美元到数万美金不一。为您的商品分派详细且精确的商品数据信息十分关键,由于这有利于保证顾客可以轻轻松松寻找您的商品。
您在为珠宝首饰商品建立商品信息内容时需挑选的分类树连接点在商品数据信息中体现为商品种类关键字。这适用您应用“加上新商品”,或参照“分类树指引”进行库存量文件模板。可是,仅有商品种类关键字没法明确您的商品在亚马逊平台上产生的部位。要使商品发生在合理的分类连接点和细分化连接点下,商品还务必具备恰当的商品名字及其商品原材料和别的规格型号的有效值。大家的当场跟单员会考虑到全部商品数据信息及价格,以明确商品发生的最好分类连接点和细分化连接点。大家升级了分类树的“珠宝首饰”地区。
客户程序珠宝首饰分类树升级疑难问题掌握详细信息。
亚马逊官网全文详细信息:
Jewelry
Product quality requirements
All products must be new. No used products are allowed in the Jewelry category. We do not allow the sale of pre-owned vintage or antique jewelry.
All products must meet Amazon'sJewelry Quality Assurance Standards. Our materials specifications followFederal Trading Commission (FTC) guidelinesfor the jewelry industry. Sellers must ensure all items comply with both sets of standards .
Sellers must employ quality control and inspection procedures.
All products must meet North American product safety standards. For more information, see ourConsumer Product Safety Commission GuidelinesHelp page.
Product listing requirements
Sellers must follow Amazon listing standards for any product sold on Amazon.
Sellers must classify their products appropriately and accurately, in accordance with Seller Central listing guidelines.
Sellers must submit product titles, bullet points, and product descriptions that are clearly written and that help the customer understand the product.
Sellers must read and understand Amazon'sJewelry Quality Assurance Standards, theFTC guidelinesPrecious Metals Marketing Actfor advertising jewelry, and theTips for Listing Fine JewelryFurthermore, sellers must list their items in accordance with this guidance.
Jewelry listings must comply with theJewelry Style Guide
Sellers may not list against existing jewelry items unless it is from one of theMajor Jewelry Brands. Sellers must create a new listing for each jewelry product they sell; matching products to existing ASINs or item detail pages created by other sellers is not allowed. Amazon may merge identical products at our discretion.
Jewelry products from major jewelry brands must be listed using the manufacturer's official brand name and manufacturer-issued UPC. Use of brand name variants is not allowed. UPCs are required for items from certainMajor Jewelry Brands, and are recommended for other branded merchandise. Sellers of branded merchandise without a valid manufacturer's UPC should request UPCs from the brand owner/manufacturer.Learn more aboutAdding UPCs, EANs, and ISBNs for Your Products.
Sellers who produce their own branded merchandise can apply for theAmazon Brand Registry
Trademarked brand names should never be used in any product data fields (includingBrand Name,Title,Bullets,Product Description,Keywords, orSearch Terms) unless the item is actually from that brand. Any listing using a brand name inappropriately will be suppressed. These are the only exceptions:
For products made with branded components (such as SwarovskiTMcrystals), you can indicate the brand in the title, bullets, and product description.However, do not include thie component's brand in the item'sBrand Nameattribute, and do not imply that the item is made by this brand.
For products compatible with or made to fit a branded item, you can mention that brand in the bullets or product description. For example, "This charm fits PandoraTMbrand bracelets" or "This battery is compatible with RinglyTMsmart jewelry." Do not include compatible brand names in theTitle,Brand Name,Search Terms, or other ASIN attributes.
Items that are generic or that do not have a brand name can be assigned "Unbranded" or "Generic" as the brand name.
Buyers must be able to complete all aspects of ordering and purchasing a product using only the Amazon website.Customized items that require buyers to communicate customization information to sellers can be listed uising theAmazon Customservice, which allows sellers to offer customized and personalized products.
All listing data, content, and images must be suitable for all ages and appropriate for our global community. Listing data and images may not depict or contain nudity (including unclothed mannequins) or pornographic, obscene, oroffensive items.
Item data requirements
Product listing data for all Jewelry items must meet Jewelry-specific standards.
Detailed guidance is provided on theJewelry product data guidelinespage.Sellers should ensure every jewelry product’s item data complies with all standards described on that page.
Only approved sellers can sell Fine Jewelry on Amazon. Sellers who are not approved to sell items made with fine jewelry materials may not offer these items on Amazon.
If you would like to apply to sell Fine Jewelry on Amazon, and you meet the requirements listed above in the Seller Minimum Requirements section, follow the application steps below.
Log into your seller account.
UnderInventoryclickAdd a Product.
Search an existing Fine Jewelry item and then clickRequest approval.
Complete the application and submit.
All sellers who apply to sell Fine Jewelry must pay a non-refundable application fee. See theFine Jewelry Terms and Conditionsfor more information.
Note:No fee is required to apply to sell Fashion Jewelry.
Once you receive approval to sell Fine Jewelry, you will be able to create detail pages for each of your items containing fine jewelry materials.
Jewelry browse node assignments
Jewelry on Amazon is a broad category, with items made from a wide variety of materials and prices ranging from pennies to tens of thousands of dollars. Assigning complete and accurate product data to your products is crucial, because this helps to ensure customers can find your items easily.
The browse tree node you select while creating a product listing for Jewelry items is reflected in the product data as the Item Type Keyword.This applies both if you use Add a Product, or while referencing the Browse Tree Guide to complete the Inventory File template.However, the Item Type Keyword alone does not determine where on the site your item will surface.For an item to surface under the correct browse node and refinement nodes, it must also have an accurate title and valid values for the item's materials and other specifications. Our site merchandisers take into consideration all product data, as well as offer price, to determine the best browse nodes and refinements for items to surface in. We have updated the Jewelry areas of the browse tree.
Refer to theJewelry browse tree update FAQfor details.
文章正文:亚马逊官方网址
商家注意事项:亚马逊物流轻小百货方案条文
亚马逊物流轻小百货方案条文和标准
这种条文和标准是对《亚马逊服务商业解决方案协议》的填补,让您参加亚马逊物流轻小百货方案(“方案”)时有据可依。
方案申请注册
参加该方案需得到amazon的准许。amazon很有可能会不时变更方案资质规范。您可以随时随地撤出该方案。
产品申请注册
您仅可在方案中申请注册合乎方案协助网页页面“产品资质”一部分中表述的资质规定的产品(“合乎 SnL 规定的产品”) 。
amazon很有可能出自于任何原因回绝或撤消在该方案中申请注册的产品。
您可随时随地将您的产品撤出该方案。
预备处理、包裝和派送规定
您将仅向大家派送“合乎 SnL 规定的产品”。您将依据亚马逊物流轻小百货方案商家预备处理和包裝指引预备处理和包裝这种产品,并将他们派送至amazon特定的营销中心。假如您向大家邮寄的产品不符亚马逊物流轻小百货方案商家预备处理和包裝指引,大家也许会将这种产品退还给您,花费由您自主担负。
花费
您必须为“合乎 SnL 规定的产品”派送付款方案协助网页页面上叙述的方案派送花费,替代规范amazon物流运输花费。该方案始终不变您付款全部别的可用的“我要开店”和亚马逊物流花费的责任。
按要求清除
大家将仅根据该方案派送“合乎 SnL 规定的产品”。假如您向大家推送了“不符 SnL 规定的产品”,或当您的产品申请注册添加该方案后变成“不符 SnL 规定的产品”,大家也许会在提早通告的方式让您依据按要求清除现行政策清除这种产品,费用由您自主承担。
亚马逊官网原文详细信息:
FBA Small and Light Terms and Conditions
These terms and conditions supplement the Amazon Services Business Solutions Agreement and govern your participation in the FBA Small and Light program (the "Program").
Program enrollment
Your participation in the Program is subject to Amazon’s approval. Amazon may change Program eligibility criteria from time to time. You may withdraw from the Program at any time.
Product enrollment
You will enroll in the Program only products that meet the eligibility requirements described in the Product eligibility section of theProgram Help page("SnL Eligible Products").
Amazon may decline or cancel the enrollment of any product in the Program at any time, for any reason.
You may withdraw your Products from the Program at any time.
Preparation, packing, and shipping requirements
You will ship only SnL Eligible Products to us. You will prepare and pack these products in accordance with theFBA Small and Light Program Prep and Packaging Guide for Sellersand ship them to the fulfillment center(s) specified by Amazon. If you send products to us that do not comply with theFBA Small and Light Program Prep and Packaging Guide for Sellers, we may return those products to you at your expense.
Fees
In lieu of standard FBA fulfillment fees, you will pay the fulfillment fees for the Program described on theProgram Help pagefor the fulfillment of SnL Eligible Products. Your obligation to pay all other applicable Selling on Amazon and FBA fees is not changed by the Program.
Required removal
We will fulfill only SnL Eligible Products through the Program. If you send us products that are not SnL Eligible Products or if your products become non-SnL Eligible Products after you enroll them in the Program, we may require you to remove them at your expense with prior notice in accordance with theRequired removals policy.
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