跨境电商卖家如何避免汇损大坑,亚马逊官方解读ASIN 创建政策

跨境电子商务商家如何应对汇损深坑,亚马逊官方网讲解ASIN 创建现行政策引言

跨境电子商务商家如何应对汇损深坑？：收汇是跨境贸易中最重要的阶段，因为汇兑造成的汇损也是出口外贸人更为关注的问题。今日，我就给大伙儿讲下，跨境电子商务商家如何应对汇损深坑。亚马逊官方网讲解ASIN 创建现行政策ASIN 创建现行政策要创建 ASIN，请实行大家的加上新商品专用工具中列举的步骤。要市场销售亚马逊文件目录中已经有的商品，您必须根据创建价格将其与目前 ASIN 配对。假如您的商品没有亚马逊文件目录中，则您必须为其创建新

跨境电子商务商家如何应对汇损深坑？

今日的干货知识是许多店家都喜爱且最关心的问题。汇损所致使的订单信息亏空早已并不是一个简易的个案了，好像在跨境电子商务领域中，变成了出口外贸人的不幸，可是，如何应对这一不幸，换句话说，怎样尽最高的勤奋绕开汇损这一坑，实际上也是有方法的。今日，我就给各位共享浓浓的干货知识，让大伙儿掌握什么叫汇损，及其怎样绕开汇损的深坑。

最先，我们要搞清楚，汇损是如何导致出口外贸人损失的。实际实例，我在这儿也不一一列举了。汇总出来，便是很简单三大条。一、汇率波动，二、强制结汇，三、掩藏花费。有关这三点的界定，大伙儿可以大致了解一下，但是，最应当掌握的，是这三条圈套的密秘和应当怎样绕开这种圈套。

实际上目前市面上早已有一些长期锁汇的解决方法来抵抗汇率波动了，可是这种做又不利资产的流通性。实际上最佳的解决方法便是把生鸡蛋分在不一样的筐子里，那样就可以分散化风险性，让风险性降到最低。自然，那样做并不是说没什么风险性了，但是，这早已是目前最好是抵抗汇率波动的办法了，例如，就把外汇交易留到国外。

强制结汇就由于车牌限定造成的。而对于这一圈套，最好的办法便是挑选原货币进账。由于付款组织所持股的许可证是海外央行支付牌照，要想让资产转到地区帐户，就要付款百分之二到百分之四的汇损。因此，挑选原货币进账可以很好的绕开这一坑。可是，这一方式或是有一点缺点，便是在汇率波动的情况下，会导致很大的亏空，因此一定要挑选适用客户将原货币取现到中国帐户，那样就可以与此同时绕开2个圈套了。

说白了的掩藏花费，实际上便是由于不可以即时购汇。进行购汇的時间毫无疑问和股票交易时间存有误差的，因此在买卖时服务平台所得出的年利率，只有做为参照。那麼对于这一状况，最好是的解决方案便是维持费率的敏感性，多较为询价。

亚马逊官方网讲解ASIN 创建现行政策

ASIN 创建现行政策

要创建 ASIN，请实行大家的加上新商品专用工具中列举的步骤。要市场销售亚马逊文件目录中已经有的商品，您必须根据创建价格将其与目前 ASIN 配对。假如您的商品没有亚马逊文件目录中，则您必须为其创建新的 ASIN。一般状况下，下列现行政策致力于给顾客产生自始至终优良的消费感受：

亚马逊很有可能会按照您的市场销售历史数据、商品创建历史数据和其它条件限定您可以创建的新商品总数。

您不可以为亚马逊文件目录中早已出现的商品创建新的 ASIN。

您只有在彼此之间存有重要关系的商品中间创建精确的变体关联。同一商品的更新版本或型号规格是失效变体。

ASIN 创建限定

为了更好地确保顾客的网上购物感受，大家限定了您在给出一周内可创建的商品信息内容（商品或 ASIN）的总数，直到您在亚马逊商城系统中创建了市场销售历史数据才行。伴随着产量的升高，容许您创建的商品信息内容总数也将有所增加。建议优先选择公布可以迅速提高销售量的商品。

除此之外，假如您是早已创建了市场销售历史数据的商家，而且创建了很多新商品信息内容，大家保存临时撤消您创建新 ASIN 管理权限的支配权。大家每星期都是会再次评定您的情况。

假如您对自身的商品信息内容创建管理权限遭受撤消有质疑，请电话联系市场销售小伙伴适用。

变体现行政策

变体是彼此之间关联的一组商品。优良的变体关联商品信息内容可让顾客依据不一样的特性（包含规格、色调或别的特点），根据商品宝贝详情表面给予的选择项较为和挑选商品。相关其他信息，客户程序变体关联概述。

下列严禁的个人行为是对父 ASIN 或亲子关系中的变体的乱用。这种个人行为将产生不好的顾客感受，很有可能会造成您的 ASIN 创建或市场销售管理权限被中止或永久性撤消：

变更后的商品宝贝详情面（父商品或子商品）与最开始公布的商品存有重要差别。

变更父商品的商品宝贝详情面，造成其与子商品不配对。

加上并不是父商品的真真正正变体的子商品。这包含但是不限于：

加上彻底有别于父 ASIN 的商品

加上与父 ASIN 存有重要差别的商品照片和/或名字。

加上归属于父 ASIN 的最新版本或新式号的商品。

向目前的父商品加上并不是生产商生产制造的多份装变体。

假如您创建了并不是由生产商立即售卖的多份装商品的信息内容，您务必将该商品信息内容配对到与之完全一致的多份装商品的宝贝详情面。要是没有完全一致的多份装商品的宝贝详情面，则需要应用该商品的唯一 UPC 创建新的商品宝贝详情面。

根据将2个或好几个同一厂家的商品捆缚在一起来加上多份装子商品，比如将2个三件装商品捆缚在一起来创建一个六件装商品。多份装子商品务必是生产商包裝的。假如顾客期待选购2个或好几个同一商品，她们可以自主挑选选购总数。

反复 ASIN 创建现行政策

严禁为亚马逊文件目录中早已出现的相同商品创建新的 ASIN，不然有可能会造成您的 ASIN 创建或市场销售管理权限被中止或永久性撤消。

将您的商品与亚马逊文件目录中的目前商品配对有利于给予高品质顾客感受。与目前商品配对而不是创建反复的商品信息内容，能让您更为完全地从顾客对商品的爱好和浏览量中获益。

反复项是怎样创建的？

产生下列一种或多种多样状况时，通常会造成创建反复的商品：

您不正确地应用不属于您所卖商品（比如归属于另一商品）的 UPC、EAN、ISBN、ASIN 或 JAN 来标志该商品。

您对同样的商品选用不一样的 UPC、EAN、ISBN 或 JAN。比如：

您在您售卖商品的每一个亚马逊商城系统都为某商品分派一个新的 UPC 或 EAN。

您为可与多种多样笔记本兼容的笔记本充电头等兼容模式商品分派新的 UPC 或 EAN。

您是亚马逊商标注册商家且应用了别的重要特性来公布商品。

假如您应用好几个重要特性值公布同一商品，可能为每一个重要特性值创建一个新 ASIN。

您得到了商品编号免除，但该商品实际上有商品编号。如果不应用编号公布该商品，则会创建反复的 ASIN。

防止创建反复的 ASIN 的小窍门

在公布商品时，请尽量选择合理的 UPC、EAN、ISBN、ASIN 或 JAN 编号。编号是可用以将商品与文件目录中的目前商品配对的靠谱数据信息。严禁应用不正确的 UPC、EAN、ISBN、ASIN 或 JAN 编号公布商品，不然有可能会造成您的 ASIN 创建管理权限被中止或永久性撤消。假如商品没有以上规范商品编号，您可以应用以下预留方式公布商品：

在亚马逊注册品牌

假如您是自身商品的企业使用者或生产商，且可应用型号规格或样式识别码等别的特性唯一地标志每一种商品，则您很有可能有资质在亚马逊商标注册中申请注册您的知名品牌，申请注册以后就可以应用预留商品编号。

相关其他信息，请浏览有关亚马逊商标注册。

申请办理知名品牌或 SKU 等级的 UPC 免除

假如早已确定您要发表的商品沒有已经知道 UPC、EAN、ISBN、ASIN 或 JAN 编号，且是独一无二的，则您可申请办理知名品牌或 SKU 等级的 UPC 免除。相关资质信息内容，请浏览怎样公布沒有全世界进出口贸易新项目编码的商品。

向亚马逊给予零配件数据信息

针对例如车辆和室外机电设备等涉及到零配件的商品，请浏览车辆和室外机电设备零件搜索器和零配件数据信息，了解怎样向亚马逊给予零配件数据信息。公布这种种类的商品时，您可申请办理知名品牌或 SKU 等级的 UPC 免除。

申请注册亚马逊定制方案

假如您要公布按需打印出或可定制的商品，那麼您很有可能有资质添加亚马逊定制方案。根据该方案，您可给予定制的商品。应用亚马逊定制方案公布商品能让顾客更轻轻松松地发觉您的商品，改进商品的检索关联性和公布高效率，与此同时协助您能够更好地管理方法库存量。除此之外，针对包括好几个设计方案的同一个商品，您只需申请办理一次 UPC 免除。请浏览亚马逊定制方案，掌握其他信息。

亚马逊官方网站全文详细信息：

ASIN creation policy

To create an ASIN, go through the process as outlined in ourAdd a Producttool. To sell a product available in the Amazon catalog, match it to the existing ASIN by creating an offer. If your product is not in the Amazon catalog, you will have to create a single new ASIN for the product. In general, the following policies apply to protect the customer shopping experience:

Amazon may limit the number of new listings that you may create depending on your sales history, listing creation history, and other factors.

You may not create a new ASIN for a product that already exists in Amazon’s catalog.

You may only create accurate variation relationships between products which are fundamentally related to one another. Newer versions or models of the same product are invalid variations.

ASIN creation limit

To protect the onsite shopping experience for our customers, we limit the number of listings (offers and ASINs) you can create in a given week until you establish a sales history with Amazon. As you increase your sales, your capacity will increase. We encourage you to prioritize the products you are listing to increase your sales quickly.

Additionally, if you are an established seller and have created a high number of new listings, we reserve the right to temporarily remove your ability to create new listings. We will re-evaluate your status on a weekly basis.

If you think your listing creation privileges have been removed in error, please contactSeller Support.

Variation policy

Variations are sets of products that are related to one another. Good variation relationship listings allow buyers to compare and choose products based on different attributes such as size, color, or other characteristics from the available options on a single product detail page. For more information, seeVariation Relationships Overview.

The following prohibited practices are misuses of variations, either of the parent ASIN or in parent-child relationships. These practices create a negative customer experience and can result in your ASIN creation or selling privileges being temporarily or permanently removed:

Changing the product’s detail page (parent or child) to become fundamentally different from the original product listed.

Changing the parent product's detail page so it does not match the children.

Adding incorrect child variations that are not true variations of the parent product. This includes but is not limited to:

Adding products that are fundamentally different from the parent ASIN

Adding products images and/or names that are that are fundamentally different from the parent ASIN.

Adding products that are newer versions or models of the parent ASIN.

Adding multi-pack variations that aren’t manufacturer-created to an already existing parent.

If you’ve created a multi-pack listing that is not directly sold by the manufacturer, you must match your listing to an identical multi-pack product detail page. If an identical multi-pack detail page doesn’t exist, you must create a new product detail page with its own unique UPC.

Adding multi-pack children by bundling two or more of the same manufacturer products, that is, bundling two three-packs to create a package quantity of six. Multi-pack children must be packaged by the manufacturer. If a customer wants to buy two or more of the same product, they can select that quantity for purchase.

Duplicate ASIN creation policy

Creating a new ASIN when the product already exists in Amazon's catalog is prohibited and can result in your ASIN creation or selling privileges being temporarily suspended or permanently removed.

Matching your products to existing products in Amazon’s catalog helps drive a high-quality customer experience. Matching to an existing product instead of creating a duplicate listing allows you to more fully benefit from buyer interest and traffic for that product.

How are duplicates created?

Duplicates are most commonly created when one or more of the following happens:

You incorrectly use the UPC, EAN, ISBN, ASIN, or JAN not belonging to the product (such as from another product) to identify the product you are selling.

You introduce distinct UPCs, EANs, ISBNs, or JANs for identical products. For example:

You assign a product a new UPC or EAN in each Amazon marketplace where you sell the product.

You assign a new UPC or EAN for compatible products such as a laptop charger that is compatible with multiple laptops.

You are an Amazon Brand Registry seller using an alternative key attribute to list your products. If you use multiple key attribute values to list the same product, a new ASIN will be created for each key attribute value.

You have received a product identifier exemption for a product that actually has a product identifier. Listing it without an identifier will create a duplicate.

Tips to avoid creating duplicate ASINs

Ensure that you always use the appropriate UPC, EAN, ISBN, ASIN, or JAN code when listing a product. The codes are reliable data that can be used to match your products to existing products in the catalog. Using incorrect UPC, EAN, ISBN, ASIN, or JAN codes to list a product is prohibited and can result in your ASIN creation privileges being suspended or permanently removed. Listed below are alternatives to help you list your product if it does not have one of these standard product identifiers:

Register your brand with Amazon

If you are the brand owner or manufacturer of your own products and if you can uniquely identify each product with other attributes such as model number or style number, you might be eligible to register your brand with the Amazon Brand Registry, which allows you to use an alternative product identifier.

VisitAbout Amazon Brand Registryfor more information.

Request a brand or SKU-level UPC exemption

If the product you are listing has been confirmed to have no known UPC, EAN, ISBN, ASIN, or JAN code and if you are listing a unique selection, you can request a brand or SKU-level UPC exemption. VisitHow to List Products That Do Not Have a GTINfor eligibility information.

Provide fitment data to Amazon

For fitment-related products such as Automotive and Power Sports, visitAutomotive & Powersports Part Finder and Fitment Datato learn more about how to provide fitment data to Amazon.You may apply for brand or SKU-level UPC exemptions to list these types of products.

Register for Amazon Custom

If you are listing print-on-demand or customizable products, you might be eligible to join the Amazon Custom program, which allows you to offer customized products. Using Amazon Custom to list your products can improve your discoverability among buyers, improve your search relevance and listing efficiency, and also help you manage your inventory better. Additionally, one product with multiple designs requires only a single UPC exemption.VisitAmazon Customfor more information.

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