在亚马逊商城销售珠宝首饰，需要遵守哪些规则,6步有效利用Twitter推广亚马逊商品

在亚马逊商城市场销售珠宝首饰，必须遵守什么标准,6步合理运用Twitter营销推广amazon商品引言

在亚马逊商城市场销售珠宝首饰，必须遵守什么标准？：珠宝首饰保证珠宝首饰商品网站安全性详细精确的“珠宝首饰”类商品规格型号对买家做出选购决策尤为重要。买家必须依据实际信息内容来做出相对应的选购决策。尤其是珠宝首饰买家，她们从购买之初就在非常大水平上借助商品规格型号来变小6步合理运用Twitter营销推广amazon商品怎么使用 Twitter 宣传策划商家合作推广商品

在亚马逊商城市场销售珠宝首饰，必须遵守什么标准？

珠宝首饰

保证珠宝首饰商品网站安全性

详细精确的“珠宝首饰”类商品规格型号对买家做出选购决策尤为重要。买家必须依据实际信息内容来做出相对应的选购决策。尤其是珠宝首饰买家，她们从购买之初就在非常大水平上借助商品规格型号来变小挑选范畴。商品详细信息缺少或模棱两可会挫折买家的主动性。她们也许会访问别的商品，乃至完全舍弃选购。除此之外，重要特性值失效的 ASIN 也没法恰当分派到对应的珠宝首饰归类连接点和细分化，换句话说，应用这种专用工具的买家将无法找到他们。

为了更好地改进买家的珠宝首饰买东西感受，大家规定商家填好珠宝首饰商品的多个重要数据字段。实际数据信息规定因商品类目和商品常用制做材质的种类而异。相关如何正确添充珠宝首饰商品的商品规格型号的详细描述，客户程序珠宝首饰商品数据信息指引。

最终，全部珠宝首饰商品信息内容务必合乎amazon的珠宝首饰品质保证规范，且商家应保证商品遵守珠宝首饰领域的FTC 指引。每一位商家都是有义务保证全部商品数据信息均合乎这2套规范。

好用连接

珠宝首饰商品数据信息指引

珠宝首饰公布提醒

珠宝首饰设计风格指引

根据大批量提交商品转化成升级后的珠宝首饰库存量文件模板和有效值目录。

亚马逊官网全文详细信息：

Jewelry

The following requirements apply to listings in the Jewelry category.

Jewelry image requirements

Sellers must follow the following guidelines for jewelry product images on Amazon.

For main images:

Use pure white backgrounds (RGB 255, 255, 255). Where the image is a close-up (e.g., a pendant necklace) and part of the item extends beyond the image edge, fade out the product at the outermost edge of the image so that the border remains white.

Show the actual product (not a graphic or illustration).

Don't include borders, watermarks, inset images, logos, or text.

Don't include a mannequin or a model.

For all images:

Use one of the supported formats: JPEG (.jpg), TIFF (.tif), or GIF (.gif). We prefer JPEG.

Images should measure at least 1,000 pixels or larger in either height or width. This minimum size requirement enables zoom function on the website.

The image's longest side can be no less than 500 pixels and no more than 2100 pixels.

The product must be outside of any packaging or shrink-wrap that obscures the product.

The product should occupy at least 80 percent of the image area.

The images must only include what the customer will receive. Do not show accessories that are not part of the product.

For additional guidelines and examples of acceptable and unacceptable images for jewelry products, refer to theJewelry Style Guide.

Maintain jewelry data quality

Complete and accurate jewelry specifications are important to customers' buying decisions. Customers need information to make educated buying decisions. Jewelry shoppers especially, rely heavily on product specifications to narrow selection from the very beginning of their shopping experience. Missing or vague product details can frustrate customers. They might browse to another product or even skip buying altogether. Additionally, ASINs with invalid values for key attributes can't be assigned properly to relevant jewelry browse nodes and refinements, which means customers using these tools can't find them.

With the goal of improving the customer shopping experience in Jewelry, we require several key data fields to be completed for Jewelry products. Specific data requirements vary by product silhouette and the type of materials the product is made from. For detailed instructions on how to populate product specifications properly for Jewelry items, seeJewelry product data guidelines.

Lastly, all jewelry product listings must meet Amazon'sJewelry Quality Assurance Standards, and sellers should ensure that listings followFTC guidelinesfor the jewelry industry. It is each seller's responsibility to ensure all listing data complies with both sets of standards.

Helpful links

Jewelry product data guidelines

Tips for Listing Jewelry

Jewelry Style Guide

Gererate updated Jewelry inventory file templates and Valid Values lists viaAdd Products via Upload.

文章正文：亚马逊官方网址

6步合理运用Twitter营销推广amazon商品

应用 Twitter 宣传策划商家合作推广商品

建立关键营销推广您商品的文章

在您的推原文中配戴或展现商品，并保证将商品选购方式告之受众群体。

在您的个人介绍中另附商品连接

保证受众群体可以轻轻松松寻找您的店面网页页面，便捷她们选购您的商品。在 Twitter 个人介绍中另附您的amazon店面网页页面连接。

应用主题风格标识 (#)

Twitter 是升级速率较快的社交媒体服务平台之一。因而，难以确保您的受众群体会见到您的贴子。在贴子中应用唯一的主题风格标识可以协助她们从繁杂的具体内容中寻找您的贴子。

举行比赛和给予赠送品

应用 Twitter 举行比赛或给予赠送品，激励互动交流并促进受众群体共享您的內容。

Twitter 网络投票

应用 Twitter 网络投票吸引住受众群体，并请她们参加调查问卷。了解受众群体，掌握她们要想在您的商品系列产品中见到的商品。

应用 Twitter 剖析作用

应用Twitter 剖析作用考量造就并深入了解您的受众群体。

要了解 Twitter 最佳实践，请转到Twitter 介绍。

掌握具体应用实例：

Shane Dawson 应用 Twitter 给予赠送品，借此机会吸引住受众群体来为公布做准备。第一个转推他的商品公布话题的好运顾客获得了一件完全免费衬衣。

亚马逊官网全文详细信息：

Use Twitter to promote your products in Merch Collab

Create tweets highlighting your merch

Wear or display your merch in your tweets and be sure to tell audience where they can find it.

Include a link to your merch in your bio

Ensure your store page is easy to find making it convenient for your audience to buy your merch. Include a link to your Amazon store page in your Twitter bio.

Use Hashtags (#)

Twitter is one of the fastest moving social media platforms. As a result, it can be hard to ensure your audience sees your posts. Use a unique hashtag in your posts to help them sort through the clutter.

Run contests and give aways

Use Twitter to run contests or giveaways to encourage engagement and get audience to share your content.

Twitter polls

Engage and survey your audience using Twitter polls. Ask your audience to tell you what they want to see in your merch collection.

Use Twitter Analytics

UseTwitter Analyticsto measure success and gain insights into your audience.

To learn more about Twitter best practices, go toIntro to Twitter.

See it in action:

Shane Dawson used Twitter to engage his audience in preparation for his launch by running a giveaway. The first lucky audience who retweeted his merch announcement post won a free shirt.