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超出预算通知是什么,亚马逊为您解答!亚马逊为您解读每日预算!

2021-12-12 20:13:29 其他跨境

超过预算通知是什么,amazon为您解释!amazon为您讲解每日预算!引言

超过预算通知是什么?amazon为您解释!:超过预算通知当您的广告主题活动做到预算时,您可能接到通知。做到预算时,大家会向您推送一封电子邮件通知,告之您广告主题活动超过预算。针对每日预算,大家还会继续在广告活动组织中表明此通知。假如您挑选提升预算,广告主题活动amazon为您讲解每日预算!每日预算每日预算就是指您每日想要为某一广告主题活动耗费的额度。每日预算额度按一个日历月期内的均值测算。在随意一天,您的开支可以小于每日预算,还可以比均值每日预算空出最大 10%。这类体制让您可以从总流量较高

超出预算通知是什么,亚马逊为您解答!亚马逊为您解读每日预算!

超过预算通知是什么?amazon为您解释!

超过预算通知

当您的广告主题活动做到预算时,您可能接到通知。

做到预算时,大家会向您推送一封电子邮件通知,告之您广告主题活动超过预算。针对每日预算,大家还会继续在广告活动组织中表明此通知。假如您挑选提升预算,广告主题活动将再次表明给顾客。针对每日预算,您的预算可能在次日开展重设,期内广告不容易终断。

每日预算会被尽早花出,因为您的预算并不是每日均速用完的。这代表着,假如很多顾客对您营销推广的产品有兴趣,则会在数分钟内耗费较少的预算。

您的预算通知中的信息内容很有可能与您在广告活动组织中见到的信息内容不配对。预算通知是帐户提示,而广告活动组织中表明的信息内容则体现了很有可能必须大量時间解决的广告活动报告。

留意:当您接到通知时,请立即查询以保证已做到预算。假如做到了组成预算或商品推广总预算,您将必须更改这种限制以容许您的广告主题活动再次开展。

亚马逊官网全文详细信息:

Out of budget notifications

Notifications are provided as your campaigns reach their budget.

When you reach your budget, we'll send you an email notification that a campaign is out of budget. For daily budgets, we'll also provide this notification in Campaign Manager. If you choose to, you can increase the budget and the campaign will continue to be shown to customers. For daily budgets your budget will reset at the start of the next day, at which point your ad will continue running.

Daily budgets are spent as quickly as possible and your budget will not be paced throughout the day. This means that a smaller budget could be spent in a few minutes if there are a large number of shoppers interested in your advertised products.

The information in your budget notification may not match what you see in Campaign Manager. Budget notifications are an account alert, while the information displayed in Campaign Manager reflects campaign reporting that may take additional time to process.

Note:When you receive a notification, check to make sure which budget has been reached. If a portfolio budget or Sponsored Products overall budget has been reached, you will need to adjust those caps to allow your campaigns to continue running.

文章正文:亚马逊官方网址

超出预算通知是什么,亚马逊为您解答!亚马逊为您解读每日预算!

amazon为您讲解每日预算!

每日预算

每日预算就是指您每日想要为某一广告主题活动耗费的额度。

每日预算额度按一个日历月期内的均值测算。在随意一天,您的开支可以小于每日预算,还可以比均值每日预算空出最大 10%。这类体制让您可以从总流量较高的日期获益。

到月底,您的开支不容易超出您设定的每日预算乘于当月的日数。您的税票将对于一切超量推广开展调节,那样您付款的额度就不容易超出每月收费标准额度。

当您的广告主题活动做到每日预算时,大家会通知您。

比如,假如您的预算为 $100,而且您在第一天接到使用价值 $90 的浏览量,则您在第二天较多可以接到使用价值 $110 的浏览量。这将使您在二天的支出做到 $200,也就是均值每日 $100。

变更每日预算

您可以随时随地变更每日预算,所做调节将马上在您的广告主题活动中起效。在管理方法广告主视图中,点一下预算列中的预算额度并键入新的额度。您也能够根据点一下广告活动主题并挑选广告主题活动设定来变更每日预算。

假如您每日多次变更预算,您的较大广告主题活动开支将是当日合理的最大预算。假如您降低了每日预算,而且您的广告主题活动开支小于您的新预算额度,大家将以当日的新预算为标准。假如您降低了每日预算,而且您的花费现已超出了新预算的额度,则您的开支将受限制,新预算将在第二天起效。比如,假如您在中午将每日预算从 $100 更改成 $50,但您的广告主题活动在之前已耗费 $80,那麼您将必须付款 $80。假如您未作出进一步的变更,那麼从第二天逐渐,您的每日预算将是 $50。

假如您在月中变更每日预算,当月剩下的时间的广告主题活动开支不容易超出新的每日预算乘于当月剩下日数所得的的值。比如,您将广告主题活动的每日预算设定为 $50,而且截止到该月 20 日,您在该月耗费了 $800。在该月 20 日,您将每日预算更改成 $10。您将在该月付款的最大花费将是 $800(您到现在为止耗费的花费) $110($10/天 X 该月剩下的 11 天)= $910。

设定每日预算限制

商品推广每日预算限制是一个可选设定,用以操纵全部在活跃性情况下的商品推广主题活动每日一共可耗费的额度。您可以在广告活动组织的广告设定菜单栏下浏览此设定。假如您不确定性为商品推广主题活动设定是多少每日预算,可以将此一部分空出,并为每一个广告主题活动设定一个直接的预算。

您还能够挑选为营销推广主题活动应用项目生命周期预算。设定广告主题活动时,一旦挑选每日预算或项目生命周期预算,您将没法在彼此之间开展转换。要变更营销推广的预算定编方式,请拷贝您的广告主题活动并建立一个新广告主题活动。

亚马逊官网全文详细信息:

Daily budget

The daily budget is the amount you are willing to spend on a campaign each day.

The daily budget amount is averaged over the course of a calendar month. On any given day you could spend less than your daily budget, or up to 10% more than your average daily budget. This system allows you to benefit from high traffic days.

At the end of the month you will not spend more than the daily budget you’ve set, multiplied by the number of days in that month. Your invoice will be adjusted for any over-delivery, so that you will not be charged for any amount in excess of your monthly charging limit.

We'll notify you when your campaign reaches its daily budget.

For example, if your budget is $100 and you receive $90 worth of clicks on the first day, you could receive up to $110 worth of clicks on the second day. This would bring your total spend over two days to $200, which averages to $100 per day.

Changing your daily budget

You can change your daily budget at any time and the adjustments will take effect immediately in your campaign. From theManage Advertisingview, click the budget amount in theBudgetcolumn and enter a new amount. You can also change the daily budget by clicking the campaign name and selectingCampaign Settings.

If you change your budget multiple times a day, your maximum campaign spend will be the highest budget in effect for that day. If you reduce your daily budget and your campaign spend is less than your new budget, we will enforce the new budget for that day. If you reduce your daily budget and you’ve already exceeded the new budget, your spending will be capped, and the new budget will take effect the next day. For example, if you change your daily budget from $100 to $50 at noon, but your campaign has already spent $80 that day, then you will be charged $80. If you make no further changes, then from the next day, your daily budget will be $50.

When you change your daily budget mid-month, campaign spend for the rest of the month will not exceed your new daily budget multiplied by the remaining days in the month. For example, you set a daily budget for your campaign to $50, and as of the 20th of the month, you’ve spent $800 in that month. On the 20th of that month, you change your daily budget to $10. The maximum you’ll be charged for that month, will be $800 (that you spent so far) $110 ($10/day X 11 days remaining in the month) = $910.

Setting daily budget caps

TheSponsored Products daily budget capis an optional setting that controls how much all of your active Sponsored Products campaigns can spend per day in aggregate. You can access this setting under theAdvertising Settingstab inCampaign Manager. If you are not sure what to set for a daily budget across Sponsored Products campaigns, then you can leave this blank and set a separate budget for each campaign.

You also have the option to use alifetime budgetfor Sponsored Brands campaigns. You can't switch between a daily budget and a lifetime budget after you have selected one when setting up a campaign. To change your budgeting method for a Sponsored Brand, copy your campaign and create a new one.

文章正文:亚马逊官方网址

超出预算通知是什么,亚马逊为您解答!亚马逊为您解读每日预算!